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Professional Record & Portfolio

Detailed leadership history in designing technology architectures, structuring product management strategies, and directing enterprise-scale systems.

17+ Years Industry Experience

100+ Projects IT & Software Development

Executive MBA Gadjah Mada University

IDR 400B+ Monthly Revenue

40+ PMs Product Leadership

125+ Engineers Engineering Leadership

100+ Projects Successfully Delivered

LNY

2026 — Present

Lunasya

Founder

SaaS Platform Product Strategy Digital Transformation Wedding Industry

Lunasya is a specialized B2B SaaS platform designed to streamline operations for SME in Indonesia. The platform digitizes manual workflows, replacing scattered messaging and spreadsheets with unified booking and scheduling tools.

— Founded Lunasya to digitize operations in Indonesia's Rp 56 Triliun in creative industry.
— Defined the product direction, business model, and strategic growth plan.
— Designed the core workflows including invoice generation, scheduling conflict detection, and event cost estimation.

PT MKI

2022 — Present

PT MKI

Business Owner & CEO

Executive Leadership Strategic Growth Operations Vendor Ecosystem

PT MKI is a nationwide event organizer business in Indonesia. It operates an extensive partner network and coordinates high-volume logistics to deliver events across regional areas.

— Took over strategic leadership and business planning to optimize partner ecosystems and event supply chain efficiency.
— Created new business growth plans and aligned day-to-day operations with long-term financial targets.
— Built a regional vendor network of over 100 partner organizations to ensure smooth event deliveries.
— Positioned the company to scale valuation and capture a larger share of the Rp 56 Triliun (USD 3.6 Billion) Total Addressable Market (TAM) in Indonesia's wedding and event services industry.

FUSE

2022 — 2023

Fuse Technology

IT Director

Regional IT Agile Management API Integrations Software Engineering

Fuse Technology is a leading regional insurtech platform in Southeast Asia. It connects insurance providers with corporate partners and digital channels through scalable API integrations.

— Managed regional IT infrastructure, cloud environments, and product engineering teams across Indonesia and China, supervising software development, DevOps, QA, and hardware operations.
— Designed and scaled regional cloud hosting infrastructure to support high-throughput, low-latency micro-insurance transaction pipelines.
— Led a regional team of 40+ engineers, developers, and QA specialists to support new product launches.
— Reorganized IT support processes (ITSM) and sprint workflows, resulting in more reliable backend services and faster release cycles.
— Supervised backend system revamps and API integrations with global carriers and corporate partners.

2020 — 2022

SiCepat Ekspres Indonesia

VP of Product Management

Product Operations Enterprise ERP ISO 27001 Scaling Operations

SiCepat Ekspres is one of Indonesia's largest tech-enabled logistics and parcel delivery companies. The company operates a nationwide delivery network powered by automated sorting and real-time tracking systems.

— Achieved a monthly revenue run rate of over IDR 400 Billion through scaling the digital transaction systems and delivery platforms.
— Built the product management department from scratch to run the company's digital logistics platforms, connecting physical warehouse systems with web applications.
— Grew the product department to 40 professionals covering product management, UI/UX design, QA, and software engineering.
— Worked closely with the board of directors and operations, finance, sales, and HR leads to align product releases with corporate needs.
— Designed and launched logistics software (TMS, courier apps, billing, and sorting automation) handling 1.5 million parcels daily.
— Chaired the steering committee for corporate SAP ERP implementation and achieved ISO 27001:2013 security certification.

2018 — 2020

Bukalapak

Head of Product Management

Fintech & Payments Fintech Scaling Regulatory Compliance Team Leadership

Bukalapak is a leading Indonesian e-commerce platform and a publicly traded tech company. It serves millions of shoppers and digitizes micro-merchants through financial services and merchant apps.

— Led the product management team for Fintech and Payments, managing payment systems and credit products for consumers and merchant partners.
— Managed 11 product managers and 125+ software engineers keeping payment transaction systems online and secure.
— Standardized product management processes, training guidelines, and performance metrics across the engineering division.
— Collaborated with Bank Indonesia and OJK to ensure all fintech products met regulatory and compliance standards.

2017 — 2018

Amartha

Sr. Manager, Project Management

Microfinance Digital Transformation P2P Lending Process Automation

Amartha is a pioneer in microfinance and peer-to-peer lending platforms in Indonesia. It connects retail lenders with rural MSMEs to drive financial inclusion for underserved communities.

— Led the development of the peer-to-peer micro-lending platform, transitioning manual field operations into digital records to support rural entrepreneurs.
— Managed the development of mobile apps, web portal, and internal administration dashboards.
— Cut loan disbursement processing times by 50% while doubling field agent output.
— Coordinated a project team of 12+ engineers, designers, and business analysts.

GRAB

2015 — 2017

Grab

PMO Manager

Regional PMO Agile Transformation Scrum Scale-up Operations

Grab is Southeast Asia's leading super-app, offering ride-hailing, food delivery, and digital payment services. The platform operates across multiple countries to connect consumers with transport and logistics services.

— Established the Project Management Office (PMO) Division to coordinate product launches and ride-hailing app updates for the Indonesian market.
— Led a team of 5 Project Managers to oversee the execution of all corporate projects and application features.
— Built the PMO division from the ground up, implementing project management frameworks based on PMBOK standards.
— Introduced Agile methodologies to the local team, doubling the delivery speed of local app updates.

SLB

2008 — 2015

Schlumberger

Global IT

Enterprise Infrastructure ITIL/ITSM Exchange Migration Global Support

Schlumberger is a global leader in oilfield services and enterprise technology solutions. The company operates globally, providing infrastructure and software support to energy operations.

— Managed global email server infrastructure and supported IT service management across international operating centers.
— Maintained ITIL operational standards across Asia, Europe, and Middle East regional hubs.
— Supervised global SCCM configuration deployments, acting as the tier-3 support lead.
— Executed server migrations for Microsoft Exchange and Windows Server setups across 30+ regional offices.